Blog, Resources & Articles

The Power of Digital Advisory for Small and Medium-Sized Businesses

Digital Advisory involves strategic consultation from digital experts who analyze a company’s current digital footprint, identify areas for improvement, and recommend technology-driven solutions.

Business Intelligence Reporting: A Guide to Better Decision Making

In today’s digitally driven business landscape, it is imperative for organizations with an online presence to be well-versed in the fundamentals of business intelligence reporting. Why is this crucial? Enterprises generate substantial amounts of data encompassing various aspects such as…

How Ecommerce Big Data Is Revolutionizing the Online Shopping Space

Ecommerce has never seen better days. Online shops are booming, and people are getting used to scanning virtual isles and receiving their products in the comfort of their own homes.  But with trends comes competition. And ecommerce businesses are fighting…

How Ecommerce Predictive Analytics Help Businesses Stay Ahead

Have you ever heard about ecommerce predictive analytics? If you have, do you know what it is? These are simple questions, but they are fundamental to the success of your business. If you have not heard about predictive analytics in…

9 Key Ecommerce Metrics to Track and Measure in 2023

More than 2 billion people all over the world have become digital buyers. There is no escaping it. And not a lot of people want to – it is the opposite. Online shopping is quicker, easier, more comfortable, and cheaper. …

7 Best Ecommerce Analytics Tools of 2023 And Why Use Them

A successful ecommerce website integrates ecommerce analytics in its management. Ecommerce analytics tools have the power to improve your website and gain the attention of new, loyal customers.  Here, we will explore the best ecommerce analytics tools available and how…

Ultimate Guide to Ecommerce Analytics

The success of your online business relies on ecommerce analytics.  The use of ecommerce performance measurement began in the early 2000s when online sales began gaining traction. Over time, as analytics continued to evolve, business owners started to value its…

Data Predictions for 2023: What We Can Expect in the Near Future

Data is the lifeblood of modern businesses, and predicting how it will unfold over the next few years is critical for success. In this article, we’ll take a look at some data predictions for 2023, from the impact of AI and machine learning to the rise of the Internet of Things (IoT) and blockchain technology.

7 Reasons to Use Microsoft Power BI

Power BI is a powerful data visualization tool that allows users to quickly and easily gain insights into their data. It provides powerful data exploration capabilities, allowing users to quickly visualize their data and gain deeper insights. This post provides a list of advantages Power BI has to offer.

Do I Need a Data Warehouse? – What to Consider

Data is a crucial asset for any organization, and the ability to effectively manage and analyze that data is key to making informed decisions and driving business success. In this article, we will explore the concept of a data warehouse and help you determine if your organization could benefit from one.

What KPIs should I track? – How to Make an Informed Decision

One of the most important aspects of managing a business is tracking key performance indicators (KPIs). These are measurable values that help you understand how well your business is performing and identify areas for improvement

Trusting Your Data – What You Need to Know

From data visualization and profiling to validation and audits, learn about the various methods that can be used to identify and resolve data issues.